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Jeff Williams

Owner History
I began Lionheart Outfitting in late 2022, from a lifelong passion for the outdoors.

This passion started as a young boy with adventures exploring the woods at my grandparents and taking the rowboat out to go fishing with my brothers.  As I grew older into my teenage years, I began hunting and became increasingly involved in Boy Scouts, spending several summers working at my Grandparent's resort and the Boy Scout Camp down the road, creating many lifelong memories.

Lionheart Mission
I want everyone to be able to enjoy what God has given us in the great outdoors.  That is why I am driven to seek out better pricing to provide affordable outdoor gear for your outdoor needs including fishing, hiking, and camping.